FMCG and Retail Jobs jobs

Global Brand Director

Consumer Healthcare

Germany

£90,000 - £120,000

Burns Carlton are specialists within Healthcare/Pharmaceuticals/Biotechnology recruitment. For further information on Senior Healthcare Pharmaceutical Jobs or Healthcare Pharmaceutical Executive Recruitment please contact Burns Carlton's specialist team on 0203 008 7500 or via email at lon2@burnscarlton.com

Our client is a top global player in the global OTC healthcare market. They are striving to outperform competition by consistently delivering double-digit sales growth, building must-have Consumer brands, achieving excellent innovation rates and developing new markets. They are an exciting and entrepreneurial environment to work in and believe in empowering people to growth the business and grow them.

Main Responsibilities:

Global Brand Strategy Development for the defined CHC Strategic Power Brands Consisting of:

• Build and promote the Power Brand vision globally.


• Consistently evolve the global brand positioning to ensure the creation of true must-have consumer brands (leading market position, top of consumers mind and first choice in their category)


• Lead the development of key brand communication tools: consumer advertising, packaging, digital, communication strategy.


• Identify new business opportunities for the brand category, i.e. switches, competitor Products, distribution format, etc.


• Lead identification and development of the brand Innovation platforms - from idea creation based on consumer insight to overseeing the brand innovation portfolio in conjunction with the Brand R&D Innovation Director/Business Development Director.


• Identify suitable Key Opinion Leader /HCP support needs and action strategy with The Innovation Director


• Participate in developing the brands geographical expansion strategy in conjunction with the Regional Directors and ensure appropriate launch and brand development Support for the defined CH focus markets

Requirements:

• 2:1 university degree.


• Proven consumer marketing experience in a leading FMCG/OTC company With a proven track-record in international marketing


• Excellent communication, presentation and influencing skills


• Strong cross-cultural understanding


• Big Picture Thinker - strategic and creative thinker


• Strong leader with the ability to motivate and excite people.


• Fluency in English plus one other major European language

If you are interested in this position, please apply below.